Lecture Operations and supply chain management - Chapter 8: Sales and operations planning

The main goals of this chapter are to: Understand what sales and operations planning is and how it coordinates manufacturing, logistics, service, and marketing plans; construct aggregate plans that employ different strategies for meeting demand; describe what yield management is and why it is an important strategy for leveling demand.

Từ khóa: Supply chain management, Supply chain processes, Supply chain, Operations planning, Operations planning activities, Aggregate operations plans